25 years of building real websites.
I'm an independent web designer living in Melbourne, Victoria. I've worked in the website design industry since 1998, designing websites for clients worldwide. I moved from Manchester (UK) to Australia in 2016.
Clients
Selected Website Projects
I've been making websites since 1998 with everlasting clients.
Ability Superstore
Shopify website design for a store containing over 12,000 products.
Hearing Dogs for Deaf People
Shopify website design with custom donation features.
Services
Graphic Design
- Logo design
- UI/UX design
- Stationery design
- Illustrations
- Brochure design
- Social media graphics
- Brand identity
- Email newsletter design
Website Design
- Shopify web design
- WordPress web design
- Landing page design and build
- Wireframes & prototyping
- Technical/SEO audit
- A/B testing
- Page speed improvements
- Design+Code subscription
Coming from a graphic design and web design background, I like to focus on a good user experience that includes frequently evaluating and optimising store page speed.
I follow Baymard Institutes UX best practices and refer to their research data on every ecommerce web design project. And I also use tools like UsabilityHub and HotJar to back up my design ideas.
Designing for the web, not only involves creating a useful website but is about creating an experience that helps to engage the target audience and increase sales and conversion.
Every element of the website is analysed for performance:- whether it's in the correct location and if the user understands how it works or where to find it and whether it makes sense.