I design .

I'm Ketan ‐ A Melbourne web designer and developer
with over 20 years of industry experience.

Head icon.

Journal : Ecommerce

What makes Shopify so good in 2022?

Shopify is a popular ecommerce platform which powers over 600,000 businesses across the world. It has some great features and a very well designed admin that makes running your store a breeze. But, what make’s it so good?

Shopify 2.0 looks amazing! And metafields...finally!

A few days ago Shopify announced some of its upcoming features at their annual Unite event. Some of the exciting announcements for me were themes 2.0, improved performance, metafields (finally, and it looks flippin’ awesome!), more focus on store content, GitHub integration for devs, and more checkout customisation possibilities. Read more

Shopify limits? What limits?

I recently read a blog post by Shopit Commerce about how Shopify limits its features based on their plans. It was a pointless post that focuses on the “issues” with using Shopify, in order to magnify their own offering. But, it made me think about all the good features Shopify does have.

RIP Shopit - My farewell to a great, undiscovered ecommerce platform

I still remember that day in 2009, where I was sat in my tiny two desk office in the Bolton Enterprise Centre, realising I had to build an ecommerce platform from scratch. It was raining outside and a client I’d known for a long time was starting a new online business and required a feature that no off-the-shelf shopping cart supported. And, I had a month to build it.

An example of poor UX design in ecommerce

Not too long ago I was invited to meet with a clothing company to discuss some fundamental improvements to their Shopify website. Disappointingly, after two hours of driving and an unproductive 10-minute meeting (where their only in-house developer didn’t show), I came away with a wasted journey.